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A fragile business organization without solid foundations and recognizable brand can bite the dust in no time. Learning how to run business the hard way is not preferable if you can learn from the experience of others when starting a small business. Read More

Let’s walk through some of the key challenges with this marketing strategy and how you can overcome the downside of content marketing. Read More

Retail store owners need to keep up with the latest marketing trends and behavioral analysis data so that they can adapt and evolve, rather than be left behind and see their business struggle to retain and attract customers. Read More

Social media is one of the best tools a small business has to connect to its customers. But if you’re running your business, it can be a challenge to have the time to dedicate to managing your social media properly. In this post, we’ll look at tips and links that can help you get more done with you Read More

In this #TYBCommunity round-up we include a case study on viral list building, emotion in marketing, 360-degree video in social media marketing, freelance writers using social media strategy, content repurposing, hiring a social media rockstar, Facebook video ads, content distribution, blogger outr Read More

Research has shown that discounting e-commerce products can provide long term harm to your business. Slant Marketing has put together a very useful and informative infographic that covers the topic of discounting in e-commerce sales. Read More

There are many articles and experts who tell you what you should do, but few tell you what you should NOT do. By being more aware of these pitfalls, you can avoid them, and truly push your brand forward. Read More

As this infographic detailing the 7 common blogging mistakes to avoid reveals, simply trying to replicate the success of other bloggers who are managing to earn a living from their efforts, is unlikely to be any sort of guarantee that your blogging efforts will reach the same level of audience. Read More

Even if you follow your own plan to better marketing, now is a great time to set aside a few hours to analyze some results and come up with ways to improve. Read More

Whether online or in-store, retailers count on the holiday season to drive towards their annual goals. This year, many retailers are facing a variety of challenges and changes that will affect their ability to capture market share and wallets across the country. Read More