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From Deadpool and space travel to the mannequin challenge and virtual assistants, here's everything that was awesome about marketing in 2016. Read More

It’s an Amazon world, we just live in it. From cloud computing to package-delivering drones, here's an octet of ways the innovative brand has shaped the modern world we live in. Read More

While the buzz has already begun building around Snap Spectacles, they remain largely an enigma. Ask most people—even Snapchat users—if they know what Spectacles are or how they work and they’ll give you a blank stare. To clear things up, here's a quick primer on Snapchat's innovative new sunglasse Read More

In many ways Dominos Pizza's iconic marketing character, the Noid, is the quintessential brand villain. The key thing that brand villains do that may actually be more effective in a marketing capacity than their heroic counterparts: They underline the problem. Read More

From a poorly-named energy drink to a leakage-inducing snack to an ill-timed technological innovation, here are our picks for biggest brand product fails ever. Read More

One month removed from Samsung’s big decision to kill the Galaxy Note 7, where does the brand stand with consumers? Is it still open season or have we already moved on? We turned to Twitter for the answer. Read More

As more and more companies and marketers look to connect with the booming U.S. Hispanic audience, determining the best way to use language in customer communications has been a key challenge. Spanish, English, or Spanglish—what’s the best choice? Read More

These are the innovative products/technology that have emerged since the new millennium began and really taken us into (or are currently taking us into) the future. Read More

On November 28, Nike will release its innovative power-lacing shoes. As we like to do with major pop-culture events like the launch of the HyperAdapt, we turned to Twitter to learn more about this brand innovation and gauge audience excitement for this new product. Read More

When someone gives you their email address, it’s a big step. It means they like you enough to stay connected. Check out this infographic filled with tips to help you grow your email subscriber base. Read More