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As a business owner you have a lot of choices to make as to what you want to invest in to help grow your business to the level you want to take it. Ultimately, it comes down to what do you value most? New equipment, business trips, advertising, or how about the people that you hire to help you run your business? A lot of times the value of the people that you work with everyday gets overlooked and if you haven’t thought about investing in people now is the time to start and once you do your business will run faster, smoother, and grow to levels you might have thought impossible Read More

The old way of conducting a focus group is such a hassle; finding the right people, where to host the group, finding that someone to moderate the group, deciding whether to get help from a marketing research company and the list can go on. Do we really still need to go through all the extra headaches of the traditional focus group? Not with the way the online world is now and the advancements in technology. Read More

The reason that most people are currently not using live video is because it is still pretty new and it takes some getting used to. We’ve all heard before that not everyone can do video and the same goes for live video. Here’s the trend that I see that could lead to live video being more popular then most video hosting websites; even Youtube? Ok, maybe not Youtube because it’s run by Google and if they see live video catching on more in the future I’m sure they will implement live video to Youtube. However, here is the trend that I see: T.V. went from scripted series to reality which led to the rise of videos online, giving anyone the power to put videos on Youtube. So, that only means that live online video is the next big thing in video. Read More

For peace of mind on the go, nnvi 255 leads the way with voice-prompted turn-by-turn and optional MSN Direct to get you there on time and keep you informed. It’s packed with millions of destinations and maps for North America or Europe. Like the rest of the compact nnvi 2×5-series, this portable navigator is priced right and ultra-easy to use Read More

Are we to stuck on using just search engines for searches? It is always the obvious choice. Whenever we need something we just Google it, right? Well, mainly that is because of habit. Ever since Google has stepped on the scene we have been trained to go there for just about anything we need to know. Since Google is known as a search engine your second thought for search needs is usually another search engines like Bing, Yahoo or Ask, so they benefit a lot from being second fiddle in the same category of search to the all powerful Google. However, we shouldn’t dismiss the power of social media search Read More

As the saying goes a photo is worth a thousand words so the more we can use and implement them the better, just as long as we don’t go over the top. There is such a thing as having too many photos, but everyone loves them. We, as small business owners, know that having dynamic photos on our website can make it more appealing and professional looking but now with the social networking site called Dailybooth we can use photos in a new way; one that is more fun when it comes to marketing our business online Read More

If social media is used the correct way you'll find that it will be the best way to build relationships and interact you're your current and potential clients. Then the question becomes what social media should be use to interact, engage and strengthen relationships with people. To meet this object I would suggest using Facebook, it is the personal website and it will allow you to have many way to communicate and express business to those who want to here it. With more then 400 million active users, plus the fact that the average user spends 55 minutes a day on Facebook it is must have marketing weapon in your businesses arsenal Read More

Many individuals are now taking the chance and saying goodbye to the office cubicles and corporate jobs for something more fulfilling and worthwhile of a start up business. However exciting it might be when you make the choice to start up a business there is also a fear of what you will have to give up to make your business run. A lot of people get overwhelmed at the thought of how much it will cost to get their start up business off the ground, but the best alternative for most new small business owners would be to use the strategy of a bootstrap business to effectively have good cash flow management Read More

It’s small enough to fit in your pocket, but why would you ever want to put it there? Whether out on the town or just hanging with friends, the KODAK Zi8 Pocket Video Camera captures every experience in stunning 1080p HD video. Stay in focus while you’re on the move with integrated image stabilization. Then kick back and watch all the action on your HDTV or share your scene on Facebook™ or YouTube™ with a flick of the built-in USB ar Read More

Having your business featured in the local media can feel like getting lucky at the roulette table. The wheel spins round and round and you just pray that tiny ball lands on your number so your story is one of the chosen few to receive coverage that day.
It’s great because you’re basically getting free advertising, and the people absorbing that content are active viewers, listeners and readers.
So how do you get your local newspapers, TV and radio stations to take notice of your company? You’ve been sending out press releases when you launch a new product or have an event, you’ve been calling to follow up, but nothing seems to work.
Let’s take a look at some simple suggestions for getting your story in the local news Read More