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There's no such thing as stating the obvious when it comes to communicating your business value superiority to your target market. Read More
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Marketing your business today meaning learning from past mistakes - and fixing them fast. It requires an iterative mindset similar to so-called "Agile" development principles. Read More
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Small companies are more flexible, more innovative, more customer-focused and more trustworthy than big companies. Why? Because they have to be. Read More
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Are Your Salespeople Selling?

Avatar Posted by KEXINO under Sales
From http://kexino.com 4442 days ago
If all you are doing is reading out the brochure before asking for the sale, then you are not selling. You're begging. Read More
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Marketing your business isn't about technology, social media or flashy websites. It's about what you say and do to earn reputation, respect and trust. Read More
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Trying to please everyone ends up pleasing no-one. Target your business value offering to a select niche can maximize sales opportunities. Read More
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For most companies, changing their logo is more an ego trip than anything else. Today, your company's got better things to spend money on. Read More
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Business marketing today is no longer about the technology behind the initiatives. It is about connecting and providing value to meet customer expectations. Read More
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Every business is a people business. Thanks to a newly-empowered, more demanding customer, businesses need to treat their customers as individuals again. And that's how it should be. Read More
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I don't want salespeople repeating marketing copy or technical specifications from the website. If I want a parrot, I'll buy one. Read More
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