It is never easy to choose the right person for any design job. You are looking for someone who knows more than you do, otherwise you would probably do it yourself. You are looking for someone with the ability to get the balance between their own creative input and your ideas and needs.
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These stories submitted by Alastair will be featured BizSugar's homepage
Choosing the Right Designer - Do Your Homework
Posted by alastair under MarketingFrom http://www.managementdirect.com 4695 days ago
Social Media - MySpace, A Cautionary Tale
Posted by alastair under Social MediaFrom http://www.managementdirect.com 4700 days ago
A very short word of caution for those who would put all their marketing eggs into one basket. The recent sale of floundering Social Media giant MySpace is a reminder that today's huge Internet marketing must, can be tomorrow's thing of the past.
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10 Ways to Use Twitter to Communicate With Existing Customers
Posted by alastair under Social MediaFrom http://www.managementdirect.com 4701 days ago
In all the articles about how to get 50,000 Twitter followers or Facebook marketing for your small business, much is made of social media as a marketing channel. One of Twitter's most important uses though might be in dealing with your existing customers.
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Time Management - Do it - Dump it - Delegate it - Defer it
Posted by alastair under Self-DevelopmentFrom http://www.managementdirect.com 4701 days ago
Time management might well be the most important aspect of any working day. There are so many reasons why your plan can be knocked off track and yet it must be seen as a mistake. Let's look at the four D's and how they can improve time management:
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The Dangers of Competing on Price
Posted by alastair under MarketingFrom http://www.managementdirect.com 4702 days ago
When everyone seems to be talking about cost, particularly your customers and prospects, it can be all too tempting to over compete on price. You drop your prices and sales increase for a while. Then what?
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Conquer Your Fear of Selling
Posted by alastair under SalesFrom http://www.managementdirect.com 4702 days ago
'Feel the Fear and Do it Anyway', Susan Jeffer's classic book has given the world a catch phrase and some great advice. Is your fear of selling going to stop you? These suggestions should help you conquer your fear of selling.
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Facebook and the Holy Grail of Social Marketing :: Management Direct
Posted by alastair under Online MarketingFrom http://www.managementdirect.com 4704 days ago
In July of 2010 Facebook reached 500 million users. It's a story that most of us will already be familiar with but are there lessons in Facebook's growth that you can apply in your own marketing? We think so.
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The 4 P's of Marketing, Do They Still Help You?
Posted by alastair under MarketingFrom http://www.managementdirect.com 4704 days ago
The famous 4 P's of Marketing have been around since the 1960's. What are they, are they still relevant and can they still help you sell more?
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6 Fundamentals of Local SEO That Any Business Can Implement Easily
Posted by alastair under Online MarketingFrom http://www.managementdirect.com 4710 days ago
Local is a big buzz word at the moment and 20% of all searches are local. For many small businesses, local search and localized keywords are the ones that matter. It is free to be in Google Places and getting one of those top slots is hugely valuable. So how do you go about it?
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What Drives Word of Mouth Conversations? - Search, TV, Social Media?
Posted by alastair under Online MarketingFrom http://www.sitestreamseo.com 4710 days ago
There are 2.4 billion conversations every day in the US involving a brand. What role do various types of media play in these conversations? What sources inform Word of Mouth and what drives sales?
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