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Here are 9 ways entrepreneurs can get small business public relations coverage during the election year. The 9 tips will help small business work with the media throughout the GOP primary and even the Presidential election. Read More

Here are some of the biggest news stories impacting entrepreneurs seeking small business public relations during the week of January 16-21. The following stories are part of the UnderstandingMarketing.com “PITCH” series, helping entrepreneurs and small business owners generate Publicity Ideas That Read More

The new PITCH series offers monthly and weekly free small business public relations ideas. Entrepreneurs can use the tips to generate press coverage. Read More

Here is a list of 41 different ways to get small business public relations. The PR Toolkit for Small Business offers additional PR insight for small businesses. Read More

Getting PR for your small business can be very challenging for many startups and even businesses that have been around for several years. In the PR Toolkit for Small Business we talk about ways startups and entrepreneurs can effectively do small business public relations. Read More

There were plenty of PR gaffes by companies in 2011, so it's understandable why we need better PR in 2012. We liked what she had to say and thought it would be fun to take her ingredients and put a small business PR and entrepreneur PR spin on them heading into 2012. Read More

The latest bad PR example comes from a marketing company called Ocean Marketing, which until this episode represented N-Control, maker of the popular Avenger Controller for gaming enthusiasts. A customer placed an online order for the Avenger Controller with the hope of receiving it before Christma Read More

Greenwashing – the act of making people and customers believe your company is green when it really isn’t – is being targeted much more closely than ever before. Here are a few tips to help you be more green with your marketing, based on new FTC green guides: Read More

One of the most under-rated tools any small business owner or entrepreneur can have is the elevator pitch or elevator speech. But not just talk about the business; pitch the business in a way that’s going to get someone’s interest in a short amount of time. Read More

Have you thought about turning your blog into a business in an effort to receive a few perks? Whether you're offering small business blogging advice or if you're just blogging as a hobby, there may be perks involved as a way to reward you for your time and effort. We've talked about how to use your blog for marketing purposes so this should be of great interest to many of our readers Read More