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Here’s the deal, companies develop personalities just like people. Since this is football season and I’m a big football fan, lets take NFL football teams as an example. Go COWBOYS!! Just sayin… So Anyway… Each team has a personality and most owners recognize this. You can even look to the owners to Read More

I've built websites for small businesses for over 10 years now and over that time, I've often encountered resistance when trying to sell a website package to a brick-and-mortar business. Read More

Often when you hear the word "comfort" your thoughts go to fuzzy slippers, a big hug, the family pet sleeping beside you, being inside when the weather storms outdoors -- anything that reminds you of being safe, secure, worry-free and at peace. Growing up, most young people spend a lot of time livi Read More

What if while surfing the web you discover that someone has posted unauthorized copies of your copyrighted written materials, photos, presentations, videos or other information assets? What can (and should) you do? Attempting to contact the direct infringer is the most obvious response, but finding Read More

I've been noticing lately that about 10% of people I am friends with on Facebook update their statuses. I always thought it was because they just didn't have the time or possibly the desire to let us all know what they're up to. But recently I was talking to a colleague who said "I don't think anyo Read More

I am great at coming up with ideas -- that’s the fun part of the creation process. There’s a rush that happens when a seed idea is percolating in my head. But seeing my ideas through to the end is where I sometimes get stuck and have to push myself. When projects aren’t moving quickly everything Read More

Understanding success is not hard nor is it hard to repeat once you’ve been there. The hard part is maintaining it and staying there long enough to enjoy it. If you think I or anyone else has all the answers for making your brand successful you’re smoking some serious good “big dreamer” stuff. Read More

When it comes to marketing most people think about traditional methods like placing an ad in the newspaper, magazine or even on local television. An area most people don’t think seriously enough is public relations. Read More

A well-designed site leads the visitor very deliberately through the information on each page. Ideally, the person who arrives on the site knows exactly where to click next: they can select their path easily because the choices are clear. Read More

Crowdsourcing is a practice through which organizations can tap into the collective intelligence and skills of their crowds – employees, customers, or the public - for product or service innovation, problem solving and performing specific tasks and achieving specific goals, leveraging online commun Read More