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Content marketing isn’t producing the results it once did.
Brands are producing more content on more channels but are seeing fewer results for their efforts, says a new report from competitive analytics company TrackMaven. Entitled “The Content Marketing Paradox Revisited,” the report examines at Read More

Almost every business owner has to make purchases for their business at some point. So why not take advantage of savings programs and services aimed specifically at business shoppers like you?
Sam’s Club and Costco have been known for their business programs for years. But now, even more stores ar Read More

Your customers are your most valuable source of information when it comes to product design and user experience. That’s why we asked members from Young Entrepreneur Council (YEC) the following question:
“What’s one method you use for getting high-quality customer feedback?” Read More

During the 1990s, before kids were playing Need for Speed and Call of Duty on their Playstations, there was the Super Soaker water gun.
Super Soaker was a particularly epic invention for children everywhere that rendered traditional pistol water guns that piddled out a thin stream of water obsolet Read More

Imagine … generating hundred and thousands of hits to your website a day. Those hits turn into email subscribers, and people buying your products.
This consistent traffic gives you the financial freedom you need to spend time living a life that brings joy and abundance to the world. This is the re Read More

Worried about reducing employee turnover? You should be. Consider these facts: the average raise an employee can expect is three percent, which ends up being closer to 1 percent with inflation — hardly a noticeable difference in a bi-weekly paycheck. If that same employee was to land a job at a riv Read More

Valentine’s Day is often mocked and criticized for being a “Hallmark holiday” with no real significance, but the truth is, lots of Americans take Valentine’s Day seriously — and they spend big money doing it!
According to U.S. News & World Report, as of 2015, 54.9 percent of Americans over the age Read More

Who’s been looking at your LinkedIn Profile? What LinkedIn Profiles have you been looking at?
There are three options for LinkedIn profile privacy. LinkedIn Privacy Settings allow you to determine how much information you share when you are viewing someone else’s LinkedIn Profile.
I’ll explore al Read More

Pinterest, the popular social media pinning platform, once had the reputation of mainly being preferred by women. But that’s no longer the case. Recently, the site posted a list of pin topics that are popular with men, women and both.
If your business is one that targets men, but you would still l Read More

One reason I love writing about retailing for Small Business Trends is that I love shopping — and as a frequent shopper, I can attest that the state of retail fitting rooms is frequently flat-out dreadful.
For over a decade, one major retailer that I frequent has been in the news for its struggles Read More