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It seems like a horse race, the Presidential candidates with first one, then another in the lead.
Most election years, that would be true of all the candidates, but this year, Donald Trump took the lead early on and kept it when most of the other Republicans have been chasing him or have since fad Read More

Recently a team of graduate students came to me to talk about a company they were planning to start. They had an option to license a university invention that used would detect heavy metal ions in water.
They had clearly researched the idea and had identified a market. They would sell sensors to c Read More

We all have toxic tendencies, some of us more than others. That goes for employees, interns, managers — and bosses. Being toxic can mean many things, but it’s ultimately a behavior that poisons the environment and those around you (metaphorically, of course). It’s detrimental to employee morale, co Read More

As a small business owner, your website is just about the most powerful marketing tool you have. Time and time again, when I meet with clients needing a new website, they simply want something they can point people to. You know, so they can “check us out online.” This is extremely common for busine Read More

The growth of the ecommerce industry has been very rapid over the past few years.
Many organizations and individuals are selling different products and services online to the point where the competition has gotten fierce and is even getting fiercer as everyone, through their ecommerce sites, fight Read More

The impact of video in advertising is undeniable, and whether it is GIFs that are seconds long or longer formats, everyone is using video ads to connect with their audience.
Twitter’s First View takes the popularity of video and lets brands share their message in a highly visible way with premium Read More

In the words of Bob Dylan, “The Times They Are A-Changin’” and the Internet and social media have certainly changed the way we now do business. But what many business owners fail to realize is that they have also changed the way we now need to write. Some fail to be concise, captivating and to the Read More

Whether you are starting a business or already in the process of operating one, you’ll need to hire an accountant. If you can’t really afford a full-time accounting firm on retainer there are alternatives. Enter CountUp.io.
Founded in May 2015 by Nodar Janashia, Countup is a service that links sma Read More

The 2015 holiday shopping season is in the rear-view mirror, and for most retailers, that means slower sales.
Easter, Mother’s Day and Father’s Day are on the horizon, but is that all your retail store has to look forward to? Not if you take advantage of the many other obscure holidays that can be Read More

Think about when you go to a networking event. Everyone is primed and ready with their routine, polished, standard and canned 30-second commercial. They are so routine that nobody listens to them anymore. They are totally ineffective.
Moreover, calling them a 30-second pitch, or 30-second commerci Read More