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As the business owner of a company that creates commercial videos, I often get asked where the best place is to post video content.
The obvious answer is your website and YouTube.
But there’s another less obvious place I’d like to suggest: LinkedIn.
If you’re in business, you probably know it’s Read More

Facebook made history recently by reaching a significant milestone: a billion users in a single day.
CEO Mark Zuckerberg published a post to announce that “1 in 7 people on Earth used Facebook to connect with their family and friends.” This big feat reinstates Facebook’s leadership in the social m Read More

If you’ve ever experienced the headache of assembling your own furniture, particularly from low-budget stores like Ikea, then you understand the frustrations of Brad Sewell.
Sewell, a former Apple engineer, moved from California to Boston for business school a few years ago. And he had difficulty Read More

So it doesn’t seem like a big deal at first because it’s just something new to look at, but the recent introduction of a new Google logo actually has a lot of layers to examine. But first and foremost, above is a screenshot of the new logo that Google unveiled on their blog in an official announcem Read More

The classified ad screamed: “$600/Month Guaranteed!”
This was a lot of money back in the day.
I was a new high school graduate and had only a vague notion of the saying in business that “Nothing happens until somebody sells something.” I would learn soon enough.
It was my first big sales job. I Read More

Every day people enter sales positions or start businesses.
They are either taught techniques and tricks of the trade, or they assume that certain behaviors are appropriate. Unfortunately, many of these people are doing the wrong things and therefore, not getting the results they seek.
Below are Read More

A lot has changed in the business world since 2007, but perhaps what’s changed the most is how rapidly customer service expectations have risen. As customers evolve, your customer service has to keep pace. Just how are customers’ expectations changing?
Customer2020, a new study from Accenture (PDF Read More

An important key to business success is managing cash flow so you have enough money on hand to pay bills when they come due.
In order to do this, you need to budget for expenses, and expect to have unexpected (or not so obvious) costs.
Below are some hidden costs that can drain your cash — unless Read More

With a few exceptions, books written on the topic of how to start a business are heavily targeted to three audiences:
1. Tech-savvy startups
2. Serial entrepreneurs
3. Business school grads
Try adding moms to that group.
In her aptly named book, “Venture Mom: From Ideas to Income in 12 Weeks,” Read More

There’s a long-held belief that about half of businesses fail within their first year and even more fail within five years. So for a business to make it 60 years or longer, that’s quite a rare accomplishment.
Perfection Spring & Stamping Corp. in Mount Prospect, Illinois, is a businesses that has Read More