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In years of experience working with B2B clients, many of them have one thing in common. They just aren’t producing enough online content. When it comes to marketing your business online, it’s necessary to have more than a static website today. It involves ongoing content creation and distribution. Read More

One of the biggest obstacles to long term SEO success is the fact that many site owners don’t set realistic SEO goals and expectations for their program. When you treat SEO like a marketing tactic as opposed to a long term investment you might be expecting to see results typical of an online ... Read More

When things first get underway with a new client, we spend some time outlining the process that we will take and how much time we expect to be spending on each task. As keywords are the foundation of an SEO campaign, we make sure to be thorough with the keyword research process ... Read More

In the wake of the Google Penguin updates many site owners are approaching their link building campaigns with some hesitancy. And while I can understand why a site owner would want to be more careful about the kind of links they are building (that’s never a bad idea!), it’s just as important to ... Read More

The other day we were talking with one of our B2B SEO clients, a software company, and the owner of the company wanted to know how long it would take for his site to crack Google’s top ten for a particular list of priority B2B keywords. Read More

I came across this fantastic post on ClickZ by Chad Hill that broke down how he and colleague Adam Stetzer decided to use Google Hangouts to create a video blog post every day in 30 minutes or less. Google Hangouts lets you record your hangout and automatically post it to YouTube. Read More

The other day I noticed that one of our client’s sites had both the www version and non-www version of their domain working. This meant that when I typed in clientsite.com into the address bar the site did not automatically redirect to www.clientsite.com. I was worried that this might be impacting Read More

Content is a necessary component of SEO and online marketing overall, and we’re not just talking about the content that exists on your website. In order to be successful with SEO (to generate inbound links) and to improve your online visibility in places where target audience members will ... Read More

Recently I had the chance to interview Christoph C. Cemper of Cemper.com and Link Research Tools. Christoph had been developing software for 15 years before he started his internet marketing business back in 2003. Thanks to jumping on the blogging bandwagon in the early 2000′s ... Read More

The biggest SEO failure is obviously any kind of penalty (either algorithmic or manual). This doesn’t just mean that you SEO program didn’t work, it actually worked against you. Read More