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Here we are going to discuss the effectiveness of Party Advertising. Building business contacts can often feel like a humdrum and mundane task to do, especially when using the traditional approaches to it, such as commerce events, referral groups and online websites. Networking should be first abou Read More

Today we want to talk about some social networking advertising stratigies and advantages. Online businesses are always faced with the challenge of communicating effectively with their consumer, while constantly engaging their interest. One of the best avenues used lately by businesses, is the use o Read More

Brace yourself for the 2012 Trends In Advertising . The year 2011 had undergone some amount of changes on the digital front of advertising; Microsoft acquired Skype, Google developed its own social networking website dubbed Google+, Twitter and Facebook gained more relevancy as advertising platform Read More

When it comes to establishing an online presence, you cannot have too much publicity and Google+ Advertising Strategy is something you should be aware of. Google has recently launched social networking medium known as Google+, which business can utilize in their online advertising strategy.
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This is about the advantages of Groupon for small business. Groupon has been garnering a lot of bad publicity recently, concerning its ability to deliver success to its customers. According to a report done recently by Yipit, a daily deals aggregator, Groupon’s revenue experienced a decline of 20%, Read More

Well it is the season to be jolly, which means people are ready to spend so here are some small business marketing tactics for the holidays. It is time to optimize your website for maximum sales. Customers are usually savvier at hunting for deals during the holiday season...

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Many of you have been asking for tips on how to write a better copy for your ads. I mentioned in one of my previous posts that creativity is not something special that only very few have and I stand by what I said. Don’t ever think that it’s an elite club... Read More

No matter the kind of business you are into, it is important that you establish a good and strong relationship with the media. This is one sure way to get your business some media mileage. It is inevitable that this process will cost some money but if you compute the mileage you will get from this Read More

Here is a guide on how to develop a relationship with the media. As you know, media contacts could be a powerful tool. You can get a lot of media mileage without having to pay for anything. That is why media relationship is one of the most important things you need to do and do well. Big corporatio Read More

There are 8 Ways digital is different from traditional media and sometimes those 8 make all the difference. There are common grounds, of course, and part of that is how ideas are conceived and presented but the content and objectives are almost always different. There are clients that still don’t u Read More