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A common trait that makes digital marketing quite challenging is no other than its dynamic nature. In order to bring better results, experts in this type of marketing continuously develop fresh ideas and concepts that often overshadow the existing ones. Several factors such as sudden changes in cus Read More

Find out why 80% of companies do human resource planning on a regular basis and why investing in it is the best decision a company can make. Read More

As the owner of a small business in an ever-changing industry, I have to make tough calls and act quickly. I have a limited amount of time to dwell on the possibilities. Sometimes this works to my advantage because I don’t overthink it, but there are times I fear that I will make the wrong choice. Read More

Before Anything Else, Does Twitter Allow Affiliate Links on Their Platform?

Yes, yes they do. There’s no specific rule that forbids adding affiliate links to your tweets.

So you can use affiliate links on your Twitter posts and you won’t encounter any problem from the platform itself.

As f Read More

26 advantages and disadvantages of Facebook. 17 advantages of Facebook and 9 disadvantages of Facebook. Here's what you need to know before you use Facebook. Read More

Visit any customer service blog or attend any customer support conference, and you’ll quickly understand the importance of providing unmatched customer care. Put simply, it’s a key competitive differentiator for businesses today. Read More

With today’s interactive social media and the real-time Internet, both customers and employees see inside your company easily, so you can’t hide your real company culture. At the same time relationship perceptions have become the biggest drivers to customer loyalty and employee engagement. Thus in Read More

You can use storytelling in many ways. Listen and find out. But do you have to tell if it is based on a true story? Carina and Martin are having a discussion on this topic.

Show notes with links to articles, blog posts, products and services:

All Ears
Our conversation with Carin Hansdotter B Read More

This year, Franchise Direct does more than rank the top franchises from around the world. There's updated information on the NLRB fiasco, and their final (I think) decision. Check the franchising report now! Read More

Cybersecurity is one of the greatest areas of concern for CEOs and the issues usually stem from the fact that the CEOs typically are unable to understand the complications related to cybersecurity. Read More