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There are many low-cost, big impact ways to market your brand. Here are a few that are just as effective as more expensive marketing campaigns. Read More

One-third to one-half of all Americans are introverts, according to various studies. That makes the likelihood high that some of the managers and executives you know and work with are introverts. What role does personality play in our ability to lead? Read More

Instagram has become the holly grail of marketing your products and services. But you need to stand out and gain some traction before your Instagram can really take off. Read More

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. There are many ‘experts’ out there telling you how to do it, or even offering their services. But very few are talking about how to measure your results and retu Read More

Tips for launching a startup on a frugal budget, while not missing out on crucial tools and branding opportunities. Read More

Testimonials are not just something to make you feel good. Sure, people are saying nice things about you and your company, so that does feel good. But if you use them well, testimonials can be your best sales tool. Read More

It's 2019 and I see way too many website owners overlooking SEO techniques that are more than fly by night SEO Trends. Here's what you need to focus on. Read More

An SEO company is a company that helps businesses get their websites to rank higher in the search engines. High rankings usually translate into increased website visitors and if the visited page is properly optimized to convert. Hence, a larger percentage of these website visitors end up becoming p Read More

Every business needs to start using video in their marketing.
Video humanizes and personalizes your brand. This is all part of building your personal brand, or as I write in my book “Celebrity CEO” (coming out April 2019), it’s an important part of the process of getting attention and educating yo Read More

Americans spent more money than the combined GDP of 39 countries on their pets in 2018, which was a whopping $72 billion. With such a big market, it is easy to see the big opportunities in the business of all things canine.
A new infographic presented by TruDog and developed by NowSourcing titled, Read More