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Art Silverman had a vendetta against popcorn.

Silverman wanted to educate the public about the fact that a typical bag of movie popcorn has 37 grams of saturated fat, while the USDA recommends you have no more than 20 grams in an entire day. Read More

With so many social media tactics to choose from, how do you pick the right one? Here's 11 overlooked, but highly effective tactics that you should test today. Read More

Team building is a challenge that startups and large businesses face alike. Enterprises employ teams instead of individuals to get jobs done. They do it because teams can accomplish tasks in less time and with greater efficiency. Read More

In our State of Social Media report, eighty-three percent of marketers said they’d like to create more video content in 2017. Read More

To be happy, everyone needs to have a goal. If you have a goal, then you have something to aim for. Goals give you a mental image of a better future. With a goal, you have hope, desire, ambition, motivation and enthusiasm. Read More

Deciding to incorporate your ecommerce business could be the smartest business move you make all year. Here's how to start. Read More

As a startup founder, you're probably looking for ways to cut costs wherever possible. Fortunately, sweat equity can help make up for a trim marketing budget. Read More

Time and time again, experts in entrepreneurship and business (often with little to no operating experience of their own) offer formulaic advice on what startups must do to succeed. Here are 3 common myths about starting a business - and why they're wrong. Read More

How many times have you seen corporate goals or objectives rolled out to an organisation in a company-wide meeting?

At first, the employees are all fired up, they clap exuberantly, and then they forget about them within 24 hours!

In another situation, the goals are presented in a vaguely word Read More

Have you ever wondered if there’s one most important technique or approach most small business owners use for success? There’s not! But there are some essential ingredients that go into building almost every successful small business.
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