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The purpose of a SWOT analysis is to examine an organization, business, or project using these four attributes to determine a strategy for improvement or optimization.
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Small Business Saturday is coming back! Sandwiched between Black Friday and Cyber Monday, Small Business Saturday is a movement created by American Express. For the last 10 years, Small Business Saturday has drawn attention to what it means to #ShopSmall in your local community. Read More

In our ‘always on’ digital world, your consumers are constantly watching you. If you don’t want to lose consumers in the event of any crisis, you should always properly respond to the crisis.
According to the 2019 Crisis Impact Report by Crisp, 90% of consumers say they are likely to shop with a b Read More

Nothing heralds the season quite like a Christmas wreath pinned onto the front do. It creates some magical Christmas cheer. As a result, it’s no wonder this much-loved Christmas decoration never goes out of fashion.
Do you enjoy crafts? Then consider one way to create a business this holiday seaso Read More

Struggling to get your content to show up on page #1? You may need to give it more time! The average top 10 ranking page is 2+ years old, and posts from websites with a high domain rating will rank quicker than low domain rating sites. Click through to discover how long it take to rank. Read More

Ready to get started with selling on Instagram? Here’s what you need to know to create Shoppable Posts! Read More

Recently I wrote about the inner voices that speak to us, opine to us and drive our actions. After thinking more about those voices I started to think more deeply about one in particular. It is the one that I call the “Inner Critic.”

You know the one: Nag, nag, nag, compare and contrast, critici Read More

Do you leave work every day feeling like you weren’t able to accomplish everything on your list? It’s not just you! People start every workday with a plan, but are often unable to complete their work on time.
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You envision making huge sales during the holiday season. But when you sit down after the festivities to review your profits, it seems like you have not achieved your goal. Has this ever happened to you? Read More

There are more creative ways to thank your customer than just saying "Thank you." Here are 4 unique ways in which you can do that to build customer loyalty. Read More