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In the days of old: circa 2007, social-media marketing meant monitoring the blogosphere and managing forums, but today marketers are jumping in by actively creating and managing brand communities. Read More

Social Media is the catch phrase for 2009, with twitter making headlines on a daily basis but should it still be called social media? The interesting aspect with social media is that is doesn't typically follow a product lifecycle as early adapters are also still relatively new to the scene. Read More