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I took up running recently and joined a club. Now, I'm pretty much hooked on it. Running has all the advantages one would expect: fitness, weight loss and general sense of well-being. Read More
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To move to the next stage in the business cycle, it's important to know your capabilities, your limitations and the truth. What is really... Read More
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Do or Die Marketing Plan: Begin With Your Brand

Avatar Posted by bloggertone under Marketing
From http://bloggertone.com 4977 days ago
Made Hot by: Small Business Bluesman on April 13, 2011 7:15 pm
A good marketing strategy begins with a clear and precise understanding of your brand identity. Attempt to build your marketing without getting this absolutely right and you risk expensive failure... Read More
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Honesty is an integral part of business success. But when a business is in trouble, it can be tempting to exaggerate capability to get that next job. Exaggeration is fine - but only if it can be supported by capability once the job is underway. Read More
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As a huge fan of South Park (I virtually see all mutual fans nodding); I'm always amazed at how on-trend they are with their episodes. A recent(ish) favourite is the one about how powerful your Facebook profile is... Read More
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A major step towards recognising such behaviours is being ‘reflexive’. Although a strong buzz word in the world of education and facilitation, I truly believe this is a useful tool to have knowledge of in the business world also. Read More
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From Sandwich Boards and street corner fliers, place and time promotions have always been important to retailers. They are still an effective type of advertising to generate interest in your offering within a local area. Read More
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One of the common denominators of companies that moved from Good to Great, was the need for each company to take a good, long hard look at themselves and, with a level of painful honesty, to clearly... Read More
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He has been called the World’s Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. Read More
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So when you build a relationship online, to actually meet offline is such a bonus. The debate will go on for decades whether online relationships are possible. For me particularly, trust is key. Read More
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