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Video marketing has snowballed to avalanche proportions since being introduced onto the scene. The great thing about video is its ability to capture the attention of viewers long enough to stop them scrolling past it or clicking off to a page filled with wall-to-wall text. Read More

Periscope, Meerkat, and Katch.me are amazing tools to use in your brand’s content marketing. How do these new platforms, tools and the use of live streaming play into your content marketing efforts? Read More

Do you often lose your keys? Misplace your car? You might be absent minded. Laura Petrolino has some top survival tips to help all absent-minded communications professionals be successful Read More

We discovered that there are many ways in which an MBA accelerated our company’s growth and improved our likelihood of success. Here are 5 ways attending business school will help you start your business—and be more successful: http://bit.ly/1fl3lVT
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Most entrepreneurs assume that a lack of an online reputation is a good thing. In reality, it’s negative, because people who can’t find you or any mention of your startup anywhere on the Internet assume you are not savvy or have something to hide. At the very least, with no positives for balance, i Read More

Confirmed orders are the outcome of the inquiries thrown by the customers. The more your inquiries are, the better are the chances of sales order. Journey from inquiries to sales order follows a pyramid like structure. Where the inquiries are the widest section, they get filtered step by step and f Read More

We know that content quantity and quality go hand in hand these days – without either you really can’t achieve footing in the content marketing sphere. So how does one ensure they are publishing high quality content, in the quantity of it all?
Here's how you can make sure you’re always publishing Read More

What’s the deal with personalized marketing? How can your business benefit for it? Is it creepy receiving an email with products that you have been looking at on a website? These are the questions we will answer today. Read More

Pinterest marketing is becoming a necessity, especially for top brands. It’s a general believe that Pinterest and Instagram offer better results when it comes to users engagement. This infographic showcases a number of helpful findings that can help marketers shape their own Pinterest strategies. Read More

Having effective business marketing strategies is very tough in a rapidly changing world. Learn how to not just survive but thrive in today's world. Read More