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When it comes to creating buzz online, it’s hard to keep up. You want to hit your social media marketing out of the ballpark, but with so many changes, updates, and new features, how can you know you’re leveraging every avenue available?

Here are seven new tools and solutions that you should be Read More

Corporate buyers now are able to easily gather in-depth information about you and your competitors, so they’re more knowledgeable about your company and its products than ever before. One thing we know for sure is when buyers change how they buy; it’s a good idea for salespeople to rethink how they Read More

Content marketing is useless without taking into account some metrics and KPIs. That's why I wrote a blog post with the most common metrics in content marketing.

Do you have something to add?

Loooking forward to it in the comments! Read More

Really bad marketing emails can easily destroy a company’s reputation and annoy even the most loyal customers. How can you get your customers and prospects to open your email? What can you do to help ensure that your email campaigns don’t anger loyal customers? We share 10 useful tips. Read More

If you can’t string together an effective sentence, written or oral, and if you are unable to be attentive and hear what is being communicated in return, you are probably not cut out to take the lead. Read More

Here are a few unique customer service strategies of companies that you can use for your own business for the holidays. Read More

Understanding our customers’ behavioral styles is critical to our effectiveness in connecting with and communicating to them. There are a number of tools that help us understand the behavioral style of our customers (and colleagues). They go by the names of DISC, Meyers Briggs, and others. Read More

After more than a year’s hiatus, Google has brought about Penguin Update 3.0. It is still ambiguous what kind of impact it will have on the websites. Companies need to remain abreast about the changes and undertake necessary steps to steer clear of the negative impacts. Read More

After more than a year’s hiatus, Google has brought about Penguin Update 3.0. It is still ambiguous what kind of impact it will have on the websites. Companies need to remain abreast about the changes and undertake necessary steps to steer clear of the negative impacts. Read More

Will sites like Ello ever replace Facebook? Social media guru Gary Vaynerchuk doesn’t think so.

On a recent episode of his #AskGaryVee series of question and answer videos on YouTube, Vaynerchuk answers questions about the new social network. Read More