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Just the other day, I and my family visited a local departmental store to do some shopping when one of the sale representatives came up to us with an offer in hand (or rather in his smartphone). Read More

Increasing employee productivity should be at the forefront of any successful business strategy. Ensuring that you’re getting the most from your employees is paramount to achieving your brand’s goals and growing as an organisation. HR departments can have a positive influence on employee productivi Read More

How much copy do you need on your website? That can be a confusing question. With my F.A.C.E. formula, it’s easier to decide how much to write so your copy converts better. Check out this new video where I explain the “F” in the F.A.C.E. formula and show you several ways to apply it to your copy. Read More

Transitioning a struggling company to a good one is fairly easy. However, transitioning from good to great is challenging. Here are three ways to do it. Read More

An experienced logo designer knows that designing a great logo requires an equally great design process to ensure that the outcome is outstanding. In order to make a good logo design, designers come up with a lot of creativity and deep thinking. Read More

Email marketing teams and email production workflows are incredibly diverse. That’s what we found when we surveyed more than 900 email marketers for our “2016 State of Email Production” report. Read More

Hop on over to the Litmus Community Templates and jumpstart your email design process. Use them out-of-the-box or create completely new campaigns and subscriber experiences with less effort. Read More

Google ads have become popular in the online media from last decade and Facebook is also getting popular day by day. Google Adwords revenue is much better than Facebook worldwide but still Facebook is improving their revenue from past three years. Google has already made innovative changes in the a Read More

Cut-throat competition in today’s app business environment is a major challenge for new entrepreneurs. Here is a beginner’s guide to start and build a successful app business.
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We’ve put together a list of legendary customer service stories from 2010 – 2016 —a testament that it’s stories like these that are remembered and shared over and over again. Read More