BizSugar.com › User › BIZantium › Voted

When investing in a franchise business you are buying into an already proven business concept, which can sometimes be the safer option. Read More

Michael Scissons, chief executive of social media marketing firm, Syncapse, says his company has done the math and come out with a report. What's more, Scissons shares with blogger Gene Marks the formula your company can use to figure out what your Facebook fans are worth too. How much have they sp Read More

There are countless books and blogs about Twitter etiquette. Some say you should follow everyone that follows you. Some say you follow only those with similar interests. Some say you should follow all potential clients or prospects. This post is about why I WON’T follow certain people. Read More

Providing customers with a good service is no longer simply about selling them the product they need at a price they can afford; it starts long before they ever press the buy button on your e-commerce site. Read More

YouTube has hit 1 billion unique monthly users. If you're still ignoring YouTube's potential for your small business, you may be making a mistake. Here are 10 reasons you should start looking at ways your company can use YouTube to spread its message. How can video be used to share what makes your Read More

You wear many hats as an entrepreneur and, in the beginning if you are marketing your own product or service on your blog, one of those hats will be as a copywriter. But how to you create compelling content for your blog? We're talking about content that will capture the interest of readers, keep t Read More

With the an estimated 150,000 new websites and 7.3 million new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. I can attest from experience that publishing a regular blog to properly showcase your offer Read More

We’ve all heard the mantra, put your marketing message where your prospects will see it.

But do we take the time to understand our prospects? Or do we make a lot of off-base assumptions?

According to Technorati’s 2013 Digital Influence Report, we may be missing the mark. Take a look at this i Read More

Help boost your content's reach and readability by installing Amazon's Send To Kindle button on your website or WordPress blog. Here's how. Read More

The most common and fundamental questions that come up whenever I talk about content curation (especially in the context of content marketing) is how “How can you use other people’s content? How does that work with copyright, fair use and more generally ethics?” This is a topic that I have covere Read More