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Customer communications, particularly written, can be over examined to the point of being false. What is the right approach to responding to a customer and how much of you should come out in the text Read More

I learn something nearly every week from Lisa Barone. Every week. That's a lot of content. Listen up, please:

You want to be savvy about your social media presence. You know not to ignore your blog for Facebook, but you’re smart enough not to completely write it of Read More

I’m still unpacking tons of ideas from SOBCon 2010, but one of my favorites revealed itself completely by accident in a conversation with Jon Swanson (@jnswanson), at the coffee pot no less. I’m sure it didn’t even register with Jon, but it reminded me how important simple idle chat is to creativity.

So, my chat was typical conference (2.0) introductory chatter Read More

Every time you try something new there’s always some unexpected effect. SOBCon 2010 was something new for me. And the unexpected effect was relationships.

That may seem an odd statement. We go to conferences to network and build relationships. At least, that’s what we tell our bosses and our companies. Think. We often fail–don’t we Read More

Find out how to indirectly promote your Facebook fan page from your personal account, without annoying your friends and inner circles for extra visibility Read More

Often we can go a direct path to a goal or objective thinking we are doing the right thing. Sometimes it's better to sit back and look at alternatives first. Look at the choices - direct is not always best Read More

We probably mostly agree that experience is based on the past, therefore when someone comes up with a new idea, if you strip it down, it will be based tightly or loosely on something already created Read More

Marketing in all its forms is an essential part of small business growth. Here are three tips from award-winning small business owners, who explain how they have improved their marketing efforts by better listening to their customers and critics while leveraging online tools to grow new markets on a tight budget Read More

On the journey to improve communication & collaboration with Social Media it is often not the destination that is the most important, but the route that is travelled to get there Read More

While browsing my morning blog feeds I ran into an interesting post on TechCrunch titled Hi, Seattle. Published on May 3rd, TechCrunch’s founder and creator Mike Arrington discusses his latest news – he’s moving out of Silicon Valley to Seattle, WA Read More