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Business is often compared to war and waging battle with enemies. Indeed, Sun Tzu’s “The Art of War” is one of the most popular business books ever written, and it was originally written as a military strategy guide. Battle terminology has been a mainstay in the business lexicon for decades. The li Read More

Here's an infographic on the current state of the the franchise business in the USA. It makes it a lot easier to visualize things in franchising. A couple of "issues" exist.. Read More

Most bloggers are in agreement on one thing…Guest blogging is good for you! It is a great way to gain leverage for yourself as a blogger and visibility for your blog. Read More

Simon Sinek explains how you can create a marketing campaign that speaks to the social animal in all of us. If you want to inspire customers to buy your products or services, don't miss this video. Read More

Web design is still important. Don’t believe me? Do you buy a car based solely on performance and safety ratings? Do you wear clothes simply because they won’t fade in the wash or because they’re double stitched? Do you look at a soft drink’s ingredients before you notice their packaging? Nope. (If Read More

An informed buyer can reap substantial savings in some real estate markets. Make sure you do your homework. Read More

What business are you in? Peter Drucker's famous question is as relevant and important as ever. Think you're immune to devastating, company-killing innovation from some unexpected quarter? Think it's easy to see it coming? Think again... Read More

Making assumptions as part of your marketing decision process is part of doing business. Make the right assumption and take the right action makes sense. If not it can be like being involved in a guessing game and hoping one of them will correct. Here are a reminders and tips. Read More

The biggest bad guy in town is now Scope Creep. He’s a sneaky one. Convincing you that just one more freebie, upsell or phone call won’t bite into your profits. Read More

One of the biggest challenges in starting your online store is advancing through the ever-evolving landscape of building a website that converts sales and attracts visitors to the site to purchase. Fortunately, there are ways to get free training. Read More