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SizeUp, a tool created to help small businesses learn and grow, is now available free of charge through the Small Business Administration. The widget shows businesses how they stack up against the competition in their area, and is available both on the SBA’s website, and the SizeUp website. Read More

With a bit of common sense and organization, you can avoid your small business from making these five potentially damaging online marketing mistakes. Read More

Sometimes even seasoned sales professionals need to change their thinking to keep up. Today we make “friends” online and “like” them sight unseen. Advice from small business expert Elinor Stutz on how to build your business on friendships. Read More

There is a psychological affect when someone is told a story. They tune in closer and are ultimately more likely to make a purchase because of the emotional connection they feel on a subconcious level with your brand. Here's how to use storytelling in your marketing to help drive sales. Read More

Fundraising is brutal. Actually, according to Paul Graham, “Raising money is the second hardest part of starting a startup. The hardest part is making something people want.” More startups may fail for that reason, but a close second is the difficulty of raising money. Read More

On average, 8 out of 10 people will read your headline but only 2 out of 10 people will go on to read your copy. You’re surprised. I can tell. But it goes to prove that every piece of marketing collateral, online or offline, needs a headline.

If you think you can skip it, think again. Read More

You probably noticed that LinkedIn has undergone a large redesign. And now, they have redesigned their company pages. Yep, they do offer company pages for small business owners! Read More

Is your small business involved in the travel industry? Then there’s good news ahead: A new study, the MMGY Global/Harrison Group 2012 Portrait of American Travelers, found that despite continuing economic uncertainty, Americans are recommitting to the importance of travel and willing to spend mone Read More

Is the unconstrained excitement around mobile devices here to stay or is it a passing fad? Check out some of these mobile facts and predictions. Read More

Martin Laetsch shares 10 things marketers should be thinking about in terms of SEO programs and how to better reach customers by structuring company websites and content for search engines. Read More