While the closing, altering and economic struggles of newspapers is an ominous sign for the media, it puts public relations in a difficult situation. To whom do we pitch? In this article, veteran PR professional Michael Kleiner opines that this doesn't have to be the case and there is still value in and need for public relations. We must harness
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GPorter voted on the following stories on BizSugar
Newspaper problems doesn't limit value of public relations
Posted by prwebtips2009 under Public RelationsFrom http://www.evancarmichael.com 5479 days ago
How to Show Customers the Love
Posted by StepByStepMarketing under Customer ServiceFrom http://www.fuelnet.com 5479 days ago
Made Hot by: on May 14, 2009 12:43 pm
The No. 1 reason customers stop doing business with a company is a perceived attitude of indifference. They don't think companies care about them, as a valued customer or as a person. Trusted business relationships, much like friendships, require time and regular contact. Here are three action steps to show your customers the love.
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Online Coupons Work Better Than Print
Posted by GPorter under Online MarketingFrom http://www.smallbusinessnewz.com 5486 days ago
Made Hot by: on May 7, 2009 5:03 pm
If new scientific research is any indication, it appears that online coupons have a much bigger effect on consumers than print coupons do. A fascinating study from NeuroFocus examined consumer responses to coupons both online and printed by analyzing brainwave activity, and combining those findings with others from eye tracking and galvanic skin r
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Towards An Office Twitter Policy
Posted by BizBox under TechnologyFrom http://bizbox.slate.com 5486 days ago
Made Hot by: on May 8, 2009 3:02 pm
And what's more, it's Tweetable!
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Entrepreneur's Journal: Don't let inventory kill your business
Posted by lifeofventure under TechnologyFrom http://www.bloggingstocks.com 5487 days ago
Made Hot by: on May 6, 2009 4:08 pm
With the credit squeeze and recession, the business environment has been volatile for business owners. As a result, it's been extremely difficult to manage inventory. Obviously, this is a dangerous thing -- given the costs of inventory (such as storage, financing, insurance, and so on).
The good news is that there are ways to deal with the vol
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How New Content and Post Frequency Impact SEO
Posted by mona19 under MarketingFrom http://www.seodesignsolutions.com 5499 days ago
Made Hot by: on April 24, 2009 12:18 am
Today's topic is based on the importance of refreshing your on page content from time to time to toggle “the fresh content factor” to get a boost in the SERPs (search engine result pages) using SEO.
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Market To The Young...At Heart
Posted by BizBox under MarketingFrom http://bizbox.slate.com 5500 days ago
Made Hot by: on April 23, 2009 6:01 pm
Forget 18-to-49. Thanks to the Baby Boomers, 50-and-over is your new marketing sweet spot.
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Writing an Effective News Release - Public-Relations - Mark Macias
Posted by miamiwriter under Public RelationsFrom http://www.evancarmichael.com 5500 days ago
Made Hot by: on April 24, 2009 1:18 am
How do I write a press release? Do you want some examples of how to write that release to TV and newspaper reporters?
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Google Autofills Photos & Videos in Local Business Profiles
Posted by luckycharmer under Online MarketingFrom http://www.smallbusinesssem.com 5500 days ago
Made Hot by: on April 23, 2009 6:00 pm
Google is auto-filling local business profiles with photos and videos pulled in from other web sites.
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How to Respond to a Reporter Ambush
Posted by miamiwriter under Public RelationsFrom http://www.evancarmichael.com 5500 days ago
Made Hot by: on April 24, 2009 12:16 am
What should you do if you find yourself getting ambushed by a TV reporter? Where do you look? What should you say? Should you walk away?
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