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As an entrepreneur looking for an idea, it makes sense to explore problem areas within your knowledge comfort zone, but when you are building a business with the solution, you have to stretch your comfort zone to keep up with the market and stay ahead of competitors. I haven’t found a successful an Read More

The Central European Startup Awards is a series of events in the Central and Eastern European countries – Austria, Poland, Czech Republic, Slovakia, Romania, Bulgaria, Serbia, Croatia, Slovenia, Hungary, to recognise and celebrate the entrepreneurial spirit and startup ecosystems of this colourful Read More

A little under half of the marketers active on social media are unable to prove its effectiveness in numbers. Should you be worried about this?

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You can spend as much time as you like creating content, but it’s a massive waste of time if you aren’t promoting it. It’s not 1999. You can’t artificially game search engines to get huge visibility or spam newsletters to push your content out to thousands of people. You can’t even hope to get disc Read More

There are 2.7 million published blog posts everyday. So how can you make your blog stand out from the others? The key is to be unique! Read More

We are entering a pivotal time for social media marketing, particularly those who want to leverage content to play the online game. It’s crucial to come to the table with not only a strategy, but a darn good one. The opportunity is there, but it will require courage and hard work. Do you have what Read More

These days many are starting their own blogs but sad to say, a majority of them fail miserably in the initial stage itself. There are various reasons for this failure, but in this post, Erik is giving three vital clues, ingredients or steps to have a successful blog.

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More and more terms like customer engagement and customer experience are being used in today’s business lexicon. And more and more you see them being used interchangeably. On top of that customer service and customer experience are used the same way. And if that weren’t confusing enough, in many Read More

Have you been wondering how many hours should you put into your business?
Does working endless hours make you a hero or a failure? If there is one thing I learned from being an entrepreneur since 2003, it is about the time it takes to succeed in business. Recently I was on a vacation in Hungary a Read More

Among all the different types of content upgrades on the internet, checklists have been the most popular and most widely used form of upgraded content. Go to any prominent blog that offers content upgrades and you will find out that checklists are particularly prominent.

In this post, I will be Read More