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Successful salespeople and business leaders inevitably learn how to close even those deals which present unexpected challenges along the way. Keep the following four tips in mind and you could find yourself making more deals than in the past. Read More

Marketing has changed beyond all recognition in the last couple of decades. Whereas cold calling used to be the way forward, now only 1% of all cold calls result in a meeting. It’s no wonder, then, that email marketing has become so popular. Yet, it’s still not a guaranteed thing. Read More

As a startup advisor, I see many aspiring entrepreneurs whose primary motivation seems to be to work part time, or get rich quick, or avoid anyone else telling them what to do. Let me assure you, from personal experience, and from helping many successful as well as struggling entrepreneurs, that st Read More

4 effective action plans you can use to boost your search engine traffic. Lessons from SEO School are here! The post includes empirical evidence about the effectiveness of these strategies. Read More

A big part of SEO is off-page SEO.

Off-page SEO is mostly about link building.

Link building is usually achieved through email outreach.

And email outreach is about email copywriting and etiquette.

Voilà: from SEO to copywriting.

Read Read More

Marketing during a crisis isn't about empty and insensitive promises of support. Now is not the time to beat your corporate chest. It’s time to be seen as a valued corporate citizen. Read More

Content marketing is continuously evolving. With the rise of new mediums and content formats, one might wonder if blogs are still relevant today. Yes! But why should you start a blog for your small business? Read More

One thing I hadn’t thought about when I began designing and building an online blogging course is the idea of presentation skills as a prerequisite for success. You see, for me, business building skills over decades in doing business is based on the colorfully written word.

With everyone stuck h Read More

Every entrepreneur wants their business to succeed no matter the weather. This article showcases some business survival tips for entrepreneurs and how to survive a tough economy in a competitive market. Read More

In this episode, I'll reveal the 3 most annoying SEO bad habits many marketers and bloggers are guilty of. These are the habits that are preventing several websites from ranking higher on Google. Tune in to find out what these bad habits are and what you can do to avoid them. Read More