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Be a customer for a day. If you don’t act like one of your own customers once in a while, you’re missing a great opportunity to see how your company and customer service looks from the outside.
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Some consultants might say that their clients are not online. More likely in the next 2 to 5 years most of their clients will be online. The question is, do we focus on building an online reputation now or in the future? Lead generation nowadays is much more about being found than going out and hunting. Read More

Is there anyone better than entrepreneurs at taking lemons and transforming them into lemonade? I think it's one our best qualities. Read More

Status Updates Scheduler is a great solution for productivity and visibility online. Here are 6 of the schedulers you may or may not know of, but can incredibly enhance your online presence if used wisely. Read More

I must confess... I didn't (gasp!) do keyword research before writing the copy for our website. And the truth is I should have. But better late than never. Read More

Fast Company Magazine has just released their annual list of The World’s 50 Most Innovative Companies. Included are a lot of players you’d expect to see, like Facebook, Amazon, Apple, and Google (Nos. 1, 2, 3, and 4 respectively). There are a few surprises on the list too, like Nike’s rise to 13th from 27th, PG&E’s debut at number 7 and Twitter’s premiering at the very bottom of the list. Also Read More

Great perspective on how many are shying away from the risks they need to take to succeed in their businesses. Recession or not, embrace the challenges and go for the gold! Read More

One year ago I went the route of freelancer and started my own small business, but with no portfolio or testimonials, I was caught in the conundrum of "No Experience = No Job." I needed a great documented work history and a satisfied client-base fast. I came up with a plan. The results, which any beginner can use, have proven remarkable! Read More

Here are 10 businesses with potential for growth in 2010 that require little or no money to start. In many cases they can be run out of a home office. Most require minimal equipment beyond a computer, phone, printer, a few tools, and perhaps your car or truck. You won't need advanced degrees or highly specialized training beyond what you may already have or can learn on the job. They include... Read More

When you hire a new worker for your business, you select him or her because of the special skill or ability he or she has which you feel you can use.
Whether you like it or not, you get the whole person, not just the employee’s skills and abilities. Read More