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A blogger’s business plan has to focus on what you need to put into your site to get out the sorts of returns you want.
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It’s official: social media has moved beyond the “early adopter” phase and into the mainstream business world. According to a 2010 Mashable report, “technology adoption rates in the U.S. have doubled in the past year from 12% to 24%.” Read More

Entrepreneurs are way too optimistic about the early success of their ventures, according to a study from the University of Cologne in Germany. Researchers found that new business owners tend to overestimate their expenses, revenues and profits for the first five years. The researchers said revenue Read More

Going green is not just a nice to have anymore, sustainable businesses are more attractive for employees and customers. Read More

Building a startup is a multi-disciplinary challenge that can stretch even the most competent people to the limit. Read More

I've been getting some interesting responses from my post, When Will Sales People Stop This Insanely Stupid Behavior? A number of folks have correctly pointed out, if these techniques didn't work, why do people continue to do them? Read More

If your business is getting involved in mobile marketing, one avenue you might be using is sending or texting ads to customers’ mobile phones. But does this tactic really get results? That depends on whom you’re targeting.
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Tom Pick shares this awesome list of women to follow on Twitter from a small business and marketing perspective. We hope you find them as inspirational as we do. Among them is Anita Campbell, CEO at BizSugar.com and founder of Small Business Trends, but also lots of other excellent women like Jill Read More

Technology has truly made our lives much easier and more comfortable. Now, everything seen outside your home can be seen through the monitor of your desktop computer. The whole world can be encased in a 14” LCD monitor and all we have to do is click. Technology has made it even better, with the sur Read More

While sales and customers are changing, and sales people need to evolve to stay relevant, it is too optimistic to suggest that REAL sales professionals will be extinct soon. Craig looks at things impacting sales and what you sales professionals should do in response. Read More