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You can start a business however you like as long as it's yours and you intend on making a profit. Of all the misconceptions of starting a business, here are the most popular Read More

There are over 30 Senior Care Franchise offerings in the US alone. 30! All 30 of these franchises have one thing in common. (Besides the fact that that their franchise owners service the senior market) They all require heavy outbound... Read More

Google branding - webpreneurs must understand how SEO works, especially if you want your web business to be more visible on Google search engine result pages Read More

How to add AdSense Code to the middle of every Blog Post within 5 minutes, automatically! » Tips and Resources for Bloggers, Internet Marketers and Entrepreneurs Read More

For many college teachers and other intellectuals the notion
that teaching for a post-secondary academic institution is now a form of
self-employment is a foreign idea since the worldview presented in... Read More

We've all been guilty of these at one point or another...and probably will be again. Here's a look at 12 pervasive, yet rarely admitted entrepreneurial foibles that, left unaddressed, are capable bringing down entire companies Read More

What records should your small business keep and how long should you keep them? Simple answer is 7 years. Some categories of records are important to a business and some are not. Some are for internal purposes and some for external (IRS). Let’s take a look at these by category. Read More

Much has been said about Twitter. This time, we'll talk about your optimal Twitter strategies, so that you make your experience as good as possible Read More

Since relevance is important I thought I’d provide a recap of a series featured in Marketing Profs by regular Lunch Pail contributor Bryce Marshall. The multi-part series concentrates on how to achieve relevance and the role of direct digital marketing.

Bryce’s six part series focuses on the five keys to overcoming barriers to relevance in direct digital marketing. Here’s a brief recap of installments one through three, in case you missed them Read More

The future, when word of mouth is all-powerful, is on its way. Is your business prepared?

A look at what's changing, and how to get ready Read More