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Inevitably, every new business will be driven to find creative ways to market their merchandise. Don't be fooled into thinking the Internet is the best way to locate customers who are willing to purchase your product Read More

Should you use bots to save time in your social media marketing efforts? Some say yes. Some say no. Read the article and see what you think Read More

YouTube Videos are great marketing tools for small business owners. Now video marketing is more affordable to businesses of all sizes Read More

When it comes to marketing, many people ask where the best place to reach more customers.  However, by my estimation asking where can I reach my customers is the 5th most important part of a marketing pla Read More

Starting your first business can be really painful especially if you are risking a big amount of money. You will have many ups and downs which brings emotional and mental stress. Establishing your first... Read More

Marketers know the power of moms – Robin Neifeld of Clickz reports that moms account for 80% of consumer purchases and nearly $1.6 million in annual spending. And one of the best places to find moms is through blogs. But don’t underestimate this group of women – it’s one of the most sophisticated and particular segments of online media. Pitch them well and you could have a friend for life. But if you screw up – well let’s just say they’re VERY well connected.


Luckily, we were able to get some advice on this topic from one of the most well known women in the genre – Lian Dolan is the youngest of the famed Satellite Sisters Read More

Ways for marketers to combat the decline in credibility of word of mouth through social media marketing Read More

The challenges of raising investment capital for your business and how to best prepare for an investor have been well documented by many industry experts. Darrin Redus of JumpStart has witnessed scores of presentations over the years and has found that many entrepreneurs routinely miss a few key areas. He provides his suggestions that should help Read More

Dealing with business operations is important, managing and communicating with employees is important, heck...even talking to yourself is important! However, customer communications is the most important and too often business owners stop communicating directly with customers and leave all communications in the hands of employees or other third parties Read More

Why Doing Business Now Is Like Being On Camera 24/7: A reminder of the transparent business world. You are on camera. Smile. Read More