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Okay, I’m supposed to be “off” for Xmas…but this just in!

If you know anything at all about online marketing, the website smashingmagazine.com would be a spot that you’re already aware of…least in my world it’s one of the leading places for all things on marketing in various channels.

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You want your website to be a place where your potential customers come to get more information, so lots of informative text is a good thing, right? Well, as gripping as your information may be, you need to make sure it’s appealing for people to read. Check out examples of sites which got it wrong Read More

Congratulations on your new small business! Your website is up, your phone is connected and you’re just waiting for those visitors to start falling into your lap, right? Well before you can start to see any real online growth there are a few things about SEO that a new small business owner should k Read More

Have you noticed that more companies beg you to participate in their business today? It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. They do it because engaged customers b Read More

Using the right plan can get your email opened and read by the individual who it is proposed for. Furthermore, using the right kind of marketing will create your customer database and draw new clients. Consequently you will discover that your sales will begin to get better as well. Read More

Once nice thing about working for the #HamOnt Innovation Factory and their programs is that they are fun!

They are rewarding, and from past experience, they are of value for the attendants….and that get’s me to today’s post about a couple of our Strategy Workshops coming up shortly.

Note tha Read More

December marks the start of the holiday season. Get tips and ideas for incorporating social media into your holiday marketing strategy. Read More

Yup, seems like we’re starting to figure that at least a couple of Fridays a month, that I’ll share with readers interested in doing your own DIY SEO Campaign….with tips or tactics or info that we know works. Tried. Tested. And able to help your own SMB sites rise in their own channel rankings.

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What sparks paradigm-shifting innovation in any business? It’s a special mix of entrepreneur and company, regular in every respect except for having the courage and foresight to make an idea happen that was supposed to be impossible. As an entrepreneur in a startup, how do you know if you have this Read More

When someone lands on your webpage, you have just a few seconds to draw them in before they decide whether to read more or leave. This means that as soon as your visitor glances at the page, it’s essential they’re clear what the purpose of your site is. Here are examples of who got it right and wro Read More