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A Google AdWords introduction by way of the Google Keyword Tool: how to understand the difference between interest and intent in keyword research. Intent and interest are two different aspects of available keyword data that are too often hastily grouped into one pot without adequate distinction. JC Read More

In 2009, when struggling local newspapers were closing left and right, a few farseeing start-up companies began filling the gap with what became termed "hyperlocal" websites, or sites that let visitors hone in on news and events specific to their local communities... Read More

After looking at hundreds of online shops and providing critiques for many shopowners, I see the same mistakes being made over and over again. Here are some common newbie errors when launching an online store Read More

Often times the amount of traffic that you experience depends on the type of blog post that you create, and there are plenty of great formats that can help increase the traffic that your blog gets. Read More

Thanks to Nancy Byerly Jones who tweets at @LawBusinessTips sharing great legal tips for small business for this link on recording phone conversations. There may be many reasons in your small business why you may wish to record phone conversations with a client, supplier, customer or vendor, but it Read More

There are a number of new jobs cropping up, thanks to technology. Telecommuting is becoming more popular, and it is possible to find a job away from a stuffy office. Read More

If you are planning on working from home you should know about these tax benefits for having a home office. Here is what you should know about the benefits of a home office that go beyond the casual dress code and ability to make a snack run to the refrigerator with ease. Read More

This is the fourth part of a multi-part blog post about one of your love/hate relationships: SALES!!! And, I kick-off this article with that unfamous sentence, "But, my business is different…!" So, let’s tie this in with our Sales series, as I am sure you are wondering what does my but has to do wi Read More

Now that the Green Bay Packers have won the 2011 Super Bowl, we can all get down to discussing the real purpose for the day - the commercials! I know you have a myriad of pundits, forums, blogs, and websites... Read More

We have learned from Project Runway host Heidi Klum, that in fashion, “one day you’re in and the next, you’re out.” It has always been assumed that what is trendy this week will not be trendy next month, let alone next year. However, certain fashion trends have surpassed this stigma with a s... Read More