When retention rates started sinking, this organization sent a postcard to members saying "Please Come Back. What can we do to get your back?" It worked.
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MattMcGee voted on the following stories on BizSugar
Simple Email-Postcard Strategy - Not Incentive - Brings Back 15% More
Posted by JuliePower under MarketingFrom http://www.marketingsherpa.com 5916 days ago
Made Hot by: on September 11, 2008 4:51 am
Consumers Using More Coupons
Posted by morecowbell under NewsFrom http://www.retailerdaily.com 5917 days ago
Made Hot by: on September 11, 2008 4:50 am
Seven in ten consumers (72%) use more coupons now than six months ago, some three-quarters of them (equating to about half of all consumers) ascribe the increased use to the troubled economy.
About 8 in 10 (81%) of the 1,386 consumers surveyed say they use coupons for grocery items. About half (51%) of those polled said their main coupon source
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Why Small Business Owners Aren't Always Entrepreneurs
Posted by MattMcGee under StartupsFrom http://blogs.wsj.com 5917 days ago
Made Hot by: on September 10, 2008 7:18 pm
Many people often use the terms “entrepreneur” and “small-business owner” interchangeably. But some entrepreneurship experts — like Bo Fishback, vice president of entrepreneurship at the Kauffman Foundation — argue that a distinction should be made.
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Why Obama is bad for business
Posted by 3TK under NewsFrom http://www.fastupfront.com 5919 days ago
Made Hot by: on September 8, 2008 11:04 pm
I'm not sure if there is really a good choice for businesses this election - but this article makes a few good points about how Obama might not be the best choice.
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Top 5 Web App Combos for Running an Online Business
Posted by MattMcGee under TechnologyFrom http://freelancefolder.com 5922 days ago
Made Hot by: on September 8, 2008 1:41 pm
When it comes to freelancing and working on the web, few things are more important than the online applications that make it all possible. From project management, to invoicing, to contact management, and more — each of these apps play a critical role in running an online or freelance business.
At FreelanceFolder, we've been on a sort of quest
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Running a Small Business: A Privilege, Pleasure, and Vocation
Posted by mtaylor under Customer ServiceFrom http://bizbox.slate.com 5922 days ago
Made Hot by: on September 7, 2008 5:26 am
Joy For Customers Of A Small Business When The Business Owner Treats Entrepreneurship As A Privilege And Pleasure, Not Just A Way To Maximize Profits
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Under 60 Character Email Subject Lines Increases Open Rate
Posted by ILuvMktg under Online MarketingFrom http://www.mediapost.com 5922 days ago
Made Hot by: on September 7, 2008 5:26 am
According to eROI's latest email marketing survey, The Elements of Email, email marketers are missing opportunities to increase their deliverability, opens, clicks and conversions. The study examines several elements of an Email, recommending that readers test their positions to compare to prevailing practices.
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McCain or Obama: Who Deserves the Small Business Vote?
Posted by MattMcGee under NewsFrom http://blogs.wsj.com 5924 days ago
Made Hot by: on September 4, 2008 1:17 am
Another WSJ piece on small business and the presidential election. This one looks at two big divisive issues when it comes to businesses: health care and taxes.
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The Best Damn Web Marketing Checklist, Period!
Posted by JuliePower under Online MarketingFrom http://www.searchengineguide.com 5924 days ago
Made Hot by: ZaneSafrit on September 4, 2008 7:35 pm
A great check list that is easier to read probably than it is to implement. But a wonderful reminder list.
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Small Business Looks at Where Candidates Fall on Its Issues
Posted by MattMcGee under NewsFrom http://online.wsj.com 5924 days ago
Made Hot by: on September 3, 2008 1:35 am
With the presidential campaign in full swing, the candidates will no doubt set their sights on the huge group of voters who own their own businesses. But winning their support will be a daunting task for Barack Obama and John McCain.
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