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At some point, all freelance writers need to renegotiate their contracts with their clients. Here's what I do to make that conversation go smoothly. Read More

While most businesses think that creating positive customer experience takes a tremendous amount of work, the truth is it only takes a few minutes or a simple gesture to make a customer experience an outstanding one. We have listed five creative ideas on improving the client experience. Read on mor Read More

With all of the cheap themes, hosted CMS platforms and launch page options available these days, it’s hard to get away from that ‘stock’ look.

Differentiating your site from the competition and personalizing it, is an important part of making your business stand out. Read More

Logos, the graphics that can separate an iconic brand or company from the rest of the bunch. Logos aren't just a nice image with your company name next to it, they’re much more than that. A logo incorporates a company’s look, it’s message should be easy to remember. Read More

So, just why is the future success of your business based on you having a great looking, responsive website design? Before you go thinking that this is all hype, consider a few facts. 77% of all North Americans use the internet and 70% of the people have used the internet to search for a business i Read More

I have been managing social accounts for various businesses for about 5 years. I do really love social and it can be very rewarding, but there are times when things can get very difficult. I think any business that wants to have a strong social presence should have plans and strategies in place for Read More

PlanMatcher is a web-based tool enabling health insurance shoppers to compare the best prices and coverage based on their health conditions. The company is a member of 1871 and winner of a competition & investments through the Coleman Entrepreneurship Center of DePaul University. Read More

Gleam.io caught our judges attention with the headline result “Split Testing This Phrase Increased Our Signups By 484%.” While the result is eye catching, it’s the thinking and rigor in testing that ultimately impressed and won out. Gleam lets website owners run promotions and reward users with the Read More

Everyone can relate to or learn something from Indiana Jones’ character—even your business. Here are six Indy lessons you can apply to leading your business. Read More

1. Realize that people don’t care as much as you think they might.

Most people won’t notice that you bought a new car or got a promotion, and you shouldn’t be basing your happiness on their judgments anyway. On the flip side, if they’re showering you with attention, don’t let it go to your head. Read More