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There are over 800,000 franchised businesses in the United States. As workaholic Boomers retire, franchisors will have to adjust their business models or fail. Whether run by big multi-unit operators or the parent corporation, franchises will be very different ten years from now. Read More

All this week, we’ve been talking about tactical approaches to making your email copy better. We covered subject lines, creating curiosity in your reader, and compelling them to take action.

But in this last installment, I want to take a step back and talk about your overall approach to email co Read More

The truth of the matter is that many people fail to capitalize on the YouTube craze because they simply can’t get enough views on their videos. This is why video optimization is critical to your success on the second most popular search engine on the planet – a.k.a., YouTube. Here are 3 tools to he Read More

These days, many people start blogs because they want to build up a semi-passive source of income. While I think it would be nice for my blog to eventually provide me with a significant revenue stream, the real reason I started a blog was because I needed a place of my own online. Read More

Since your virtual assistant could be halfway around the world,you need to adopt best practices when managing your virtual assistant. Here are 4 things to keep in mind as you monitor your assistant’s activities. Read More

How can you be a better manager?

Learn the specific skills you need to become a better manager.

What skills?

There are six skills to master:

1. Goals setting.
2. Clear communication.
3. Time management planning.
4. Conflict management.
5. Self motivation.
6. Leadership.

If you w Read More

Statistics are some of most powerful tools in the marketing world.

Stats are very powerful when it comes to build trust.

Stats can do even more. Try to open your post with an astonishing data and you’ll notice that many more people will read it. Read More

How many mails does your blog send per day? Did you know you can monetize these mails sent even while you are away? See how to make money with these emails automatically. Read More

Having a hard time marketing to millennials? The key to reaching this sizable demographic is understanding the participation economy. Read More

There is a good and a bad way of finishing a procedure, or not? You can find some thoughts that would help you to draw a conclusion. Read More