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I’m asking you to harness the power of inbound marketing, content marketing and social marketing to prevent your business from becoming a hobby. Find out how… Read More

Managing and motivating a team in a startup is more than just using the right interpersonal skills. It’s more than providing recognition, tangible incentives, and clear work goals. A key influencer of satisfaction and motivation, top-ranked by employees, is positive progress and the completion of m Read More

Recent criticism of Facebook has become quite the pile-on ... but what does it all mean for us marketers trying to figure out our social strategies for 2013? Read More

With tweets in the hundreds of millions it can be a challenge to make your voice heard. Here are some Twitter-etiquette business blunders that could negatively impact your reputation and your strategy Read More

Social media engagement doesn't just happen by chance. And here's the surprising reason why it happens, and why it doesn't... Read More

“People will want to eat `smaller’ in 2013,” a post that Bruce Horovitz wrote for his USAToday blog in October, explains that today’s consumers are rethinking the way they eat. Even if you’re not in the restaurant or food business, I think you will discover some useful marketing insights.
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It can sometimes be difficult to be a manager:

Not only must you have a high degree of technical knowledge, but you must also be able to manage the emotions and behaviour of individual members.

In addition you must also be able to manage the conflicts and moods that can affect the teams per Read More

Having a positive mind and positive outlook are crucial to being successful in business. It is optimism that drives entrepreneurs to move forward. But there is danger in sheer and pure optimism. Read More

There are many books and articles about business plan writing. Many will go into pages and pages of detail about what should be included in each section, but all of this is really not necessary. How to write a business plan on a page. Read More

If you want to achieve success in the workplace, you have to know what things you need to avoid in order to smoothly climb the corporate ladder. Best practices are cliché so let us look at the other side of things. Find out the 5 words that you should never speak (and think) of.
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