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Is your retail store or ecommerce site effectively competing in a multichannel world? A new study by hybris, the Multichannel Shopping Survey, found that the vast majority of consumers (80 percent) are more likely to be loyal to retailers that offer an integrated experience across all sales channel Read More

What are the pitfalls that a new business owner should avoid? Duncan Alney shares some lessons learned, such as avoiding fixed costs and getting the support you need. Read More

How can SMBs benefit from mobile marketing? Aman Devgan of Web.com shares stats and tips in his video interview with Daniel Burstein of MarketingSherpa. Read More

Heard about the Google Shopping changes? Get some tips on navigating through the changes and developing a profitable product listing strategy. Read More

Small business owners need financing to expand and grow their businesses, but small business loans have never been easy to get—and since the Great Recession struck, funds have gotten even more elusive. The average bank uses just 7.65 percent of its deposits to make small business loans, according t Read More

How much is your small business spending on mobile marketing this year? If you’re like most marketers these days, you’re spending more, but still don’t have the resources to devote as much money and manpower to mobile marketing as you’d like.
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Are you struggling with how to get new customers for your small business? Are you desperately seeking leads or trying new marketing methods to attract new clients? A simpler way to boost sales and profits might be right under your nose: Try upselling or cross-selling existing clients.
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Most everyone, by now, is familiar with the value and prestige of a good .COM domain name. These domain names have been sold for millions of dollars and are considered the most desirable domain extensions in existence. Because of their popularity, however, it can be very difficult to find a .COM do Read More

Do you spend a lot of time thinking about how to keep your best employees happy—and keep them at your business? You’re not alone. According to a new survey that my company conducted using SurveyMonkey Audience, a whopping 82.2 percent of small business owners think employee retention is extremely o Read More

Check out this week’s Friday Roundup for tips and ideas to help grow your business, such as scheduling face time to build business relationships and optimizing emails for mobile. Read More