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Friending remorse. Everybody jumped onto Facebook and friended people from high school, college, childhood, anywhere. They also did it with brands. Now their news streams are cluttered and they are starting to unfriend brands they just don’t find interesting.
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Technology overload? With thousands of different types of technologies available today, it’s easy to fall into this trap. To create a successful road map for your company, you need to be realistic about your tech investments. Read More

Didn’t hit your marks in 2011? Customer base is still not as big as you’d like it to be? Can’t quite figure out why? Forget about sales and remember the “R” word.
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Is your small business stymied in its attempts to access capital? The SBA is hoping to help, reports The Huffington Post Small Business, by expanding its CAPLine program, which offers SBA-guaranteed lines of credit to small businesses.
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It seems all we’ve been hearing about the holiday shopping season is that consumers are crazy for deals. They’re using their smartphones to scope out the best prices, signing up for daily deals services to get special offers and even camping out at the mall on Thanksgiving to get discounts at dawn Read More

Wouldn’t it be nice if small business owners could feel some sense of certainty about the U.S. economy going forward? It would, but according to some of the nation’s top economic bloggers, the current uncertainty is going to continue. In fact, “uncertainty” might be the best we can hope for, becaus Read More

If your target customers are small business owners, you’ll be interested in the results of the latest study from the Enterprise Council on Small Business. Two years ago, in the heart of the recession, ECSB asked small business owners, “What is the single most important problem facing your business Read More

Does your small business need more hands to handle all the work coming your way, but you don’t want to hire a full-time employee and deal with payroll taxes, paperwork and all the red tape that goes with it? Or maybe you don’t have the budget for a full-time worker, but you still need help. One opt Read More

What do customers expect in return when they give their personal data to a business or organization? A new study by McCann WorldGroup, Truth Central, examined how consumers feel about privacy and data sharing, and has some useful insights for businesses.
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The holiday shopping season is officially off and running—and one of the biggest trends marketers are talking about is how readily consumers are switching to mobile shopping, whether on tablets or smartphones. A recent study from Prosper Mobile Insights found that majority of mobile users plan to u Read More