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How have you built trust in cross-cultural communication with international clients? Please share your tips for next month's cross-cultural communication challenge to cultivate trust. Read the tips for the 2 previous monthly cross-cultural communication challenges, to expand your mindset and get extreme with clarity. Read More

Andy Brudtkuhl from 48Web Consulting shared these three tips, tips he uses helping small businesses wade into the social media pool. Read More

In life, two constants exist - entrances/hello and exits/goodbye. In fact, the hello - goodbye relationship become the bookends of life, our gatherings, our careers, and our conversations. Each is unique. Each serves its role. Each has a specific purpose. But are they truly equal in their intent and impact? Read More

So, I know this post will draw the ire of some SEO folks, but that's alright, some need their ire drawn. SEO can be a complex science and there are those, Aaron Wall and Lee Odden come to mind immediately, that have much to add to the field of SEO when it comes to highly sophisticated implementations. Read More

If you want to get more readers you need to create killer headlines. Here is a downloadable PDF that contains 102 fill-in-the-blanks, tried and tested headline formulas. Read More

There are options available today to reach your international markets that have never existed before. An international blog is a solution for some businesses to find out more about their foreign market opportunities Read More

Successful online businesses understand they are now B2P, or Business-to-People companies. One of the ways to go off track on social media is to focus on the tools and platforms. Social media is about connecting with people. Web marketing is a Business-to-People environment. Read More

Image a highly visible executive at a large private firm announcing she will stop using irony and parody in her blog posts. Her intention was to use wit to further her point although some readers misunderstood her humor. As a gesture to her readers she writes that going forward she will focus her tone on clarity of message with the goal of forging Read More

Some businesses do not know how to evaluate whether social media can help their business or not. The key is to avoid listening to the hype. Stay focused on the message you convey and go out and connect with people. Read More

Nice short list of 8 things that winning businesses should do, based on a radio show by host Zane Safrit with guest Gary Hoover of Hoover's World. These tips are not the usual suspects. For instance, one of the tips is about reading business history -- and how important Read More