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It is our misconceptions that lead us to business failure. We sometimes reroute ourselves away from the conventional elements which sometimes blinded us to the reality. On the surface, it is indeed essential that our business should comply with the basic elements so that you can start working on it, but you must be aware that you should always stic Read More

More and more business related mobile phone apps are being designed almost monthly, it seems. Are we at a point in which we can actually run our small businesses with them? Read More

A wise man learns from his own mistakes, a wiser man learns from the mistakes of others. Here are 101 ways to make yourself a wiser small business owner. From the OPEN Forum Read More

According to the “2010 Media Planning Intelligence Study”, email and social media are the top media choices for marketers in 2010. Read More

It often takes effort to stay focused and be productive as a small business owner. A good diet can go a long way towards making your business a success. Eating the right foods can give you energy, focus and improve your mood, not to mention your health. Drinking coffee will give you a temporary boost of energy and focus, but won't give you the nu Read More

Children have a natural curiosity and they ask questions, lots of questions. As we grow up we sometimes forget to retain this curiosity and therefore stop asking questions.Without asking questions, it is a lot harder to see opportunities, uncover customer needs and desires and make the right marketing decisions for your business. There are 3 words Read More

Anita Campbell of Small Business Trends shares these important tips on starting a business (and contrasts them with what not to do) n a post at Open Forum. You'll find this tightly budgeted approach important when considering your own ventures. Sure, the temptation is always there to spend lots of money. If you don't have any starting out, you w Read More

Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most don't know what's next. Read More

This week we're going to look more specifically at Facebook and how it fits in with HR and Recruitment strategies. It's pretty obvious why more and more recruiters are looking towards Facebook for talent acquisition; there's over 6.5 million Aussies on Facebook according to CheckFacebook.com (that's 39.27% of the online population); it's the 2nd m Read More

Stuck in an unproductive cycle? Here are 16 ways to get the cerebral juices flowing again. Read More