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Most of the entrepreneurs I have met are smart, but many are not always wise. That means they may show great insights into a new technology that has marginal business value, their passion may motivate team members more than customers, or they may allow themselves to be pulled over the ethical line Read More

Some people go to extremes to advertise their blog, and will even act illegally to do it (I don’t advise this). Other advertising methods require some investment – but if you have money, you might try them out. Read More

Video marketing is one of the most effective ways of branding your business; if you have not started doing it, then chances are your competitors will outsmart you.

Here are some tips that will help you to brand your work with effective video marketing strategy. Read More

Do you enjoy being lied to so someone can swindle money out of your pocket?

Or better yet, how do you like it when people lie about your business?

Like Fake News, the internet is plagued with Fake Reviews, but you don't have to let yourself be fooled. Learn how to spot these malicious phony's Read More

Having a hard time filling jobs locally? What if you could hire remote workers instead? What if you could hire the best candidate to fill your open positions by looking outside of your immediate geographic area? You can and here are a few tips to get you started. Read More

Most people agree that entrepreneurs have to think differently and take risks to have much chance of building a successful business. Yet I have found that serious entrepreneurs usually go way beyond these platitudes in their actions and thinking, and often won’t volunteer their real views, for fear Read More

You know it’s not realistic, right?

Consistently creating super-engaging content that gets your audience’s pulse pumping, sends intellectual stimulation levels soaring, and generally blows the socks off readers every single time. Read More

In the age of Kickstarter, Indiegogo and GoFundMe, Crowd Start: The Ultimate Guide to a Powerful and Profitable Crowdfunding Campaign offers an opportunity for prospective individuals or businesses to learn how to leverage the power of crowds to achieve their dreams. The book, written by an entrepr Read More

Several advertising groups and business advisers rouse people to invest in social media advertising, but you have to make sure that your email marketing efforts are not eclipsed when you pay more attention to social media. After all, email remains to be the top communications channel where people p Read More

Your call to action (CTA) is one of the most important parts of your landing page. Typically, it's in the form of a button.

But what makes a high converting CTA button?

Here's the data and actionable advice Read More