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At first, I sat there stunned. Could a newsletter about carefully choosing someone who knows social media (like BizSugar) be followed up with a live example so poignantly demonstrating why it is crucial to do so? Read More

You have about 3 seconds to convince your website visitors that they’re in the right place. Do your visitors complete your calls-to-action? Read More

Entrepreneurs start a business for many reasons, but most are driven by money (unless, of course, you start a non-profit.) Here’s a question for you: Will you do anything for money (or to increase profits)? Read More

The recent algorithm changes on Empire Avenue upset a some of the hard core long term players and a few people left the game; others have been singled out and victimized, blamed perhaps for the changes. This is not good and it's NOT what social media is all about, but I'm hanging in there because a Read More

After you have built up your business, you might decide -- at some point -- that it's time to sell. If you believe that you are ready to sell your business, you should be prepared to protect yourself and be ready for what's next. Read More

More and more people these days are running live webcasts, for many reasons e.g. to raise awareness of products and services, or to provide much needed training to customers or employees.

In this blog post I will cover some things that you should do when planning and communicating your session. Read More

The reason that flat tax plans are getting so much play these days is because they are put forth as simple, "fair" replacements for our current, complex tax code. Although we talk about a flat tax as if it’s some monolith, there are different types. Read More

In this article, I share with you 4 business mindset areas, where the Trick or Treat game applies and directly impacts our results and, ultimately, our success. It is important for us, business owners, entrepreneurs and corporate executives to pinpoint and tackle these areas to ensure we do not pla Read More

Interview with Steve Kamb, creator of Nerd Fitness, on building a successful blog, his biggest mistakes, how he got started, building an audience, and more. Read More

What's in a fan? To understand the true value of a fan, we need to consider their context, their behavior and the resulting data generated for marketers. Read More