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A new online survey of more than 2,000 US small business by Internet2Go, an Opus Research advisory service, and MerchantCircle, suggests that a growing segment of small business owners are using social media to promote their businesses. The survey, conducted September 8-18, 2009, found that roughly 45 percent of respondents have a presence or profi Read More

Another article, this one from BusinessWeek, on the health-care reform issue and how small businesses (or at least the lobbyists representing them) seem to be weighing in. The issue is an important one for small business certainly and, of course, much has already been posted on the subject, but in addition to sharing this article, I thought the fo Read More

Thinking of selling your business some day? Take time to watch this short, well-done video by John Warrillow on the 7 steps involved. It will give you a 30,000 foot high overview of the process that covers all the major steps. John speaks from experience because he sold Warrillow & Co. to a NASDAQ listed company in 2008 after 12 years of savvy cu Read More

Older entrepreneurs are increasingly seeking second careers with franchises. This article from Reuters looks at the trend of older workers laid off or taking buyouts as a result of downsizing or mergers who, having difficulty finding work, strike out on their own as franchise owners. Many, says the article, have greater experience and resources th Read More

Some of the 18 top industries in which to start a business from Inc.com may include sectors that might not instantly come to mind. They might also be topics a perspective entrepreneur might not immediately consider when thinking of the best business to start. Follow the slide show for a closeup look at each and consider whether the talents or reso Read More

How to use Twitter for business is the #1 question I receive. Luckily I found a super presentation that walks you through how to use Twitter for your business, and gives you 20 simple examples of how you can incorporate Twitter into your marketing and promotion today! Read More

When thinking about the technology tools you need to launch, measure, and optimize your social media marketing and online customer engagement programs, it helps to organize your efforts into categories. There are hundreds of tools out there, but here are some of the more popular and effective ones that can be put to work for you. Read More

In everything we do in life or business, some activities are interesting and we enthusiastically take on the activity. Other activities we know we should do or complete but we either procrastinate or ignore them until we absolutely have to. For many small business owners developing a marketing plan falls into the second category. There are many re Read More

When cash is tight, marketing budgets suffer. That's why Forbes canvassed the entrepreneurial, consulting and academic ranks for go-to marketing techniques that even small businesses can afford. Here are but a few, and the estimated costs of each. Read More

Nice position on social media filling the role of branding, not advertising. Read More