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When it comes to advertising online, the vast majority of marketers look to the same handful of digital ad channels. They’re popular because they work—but that popularity also makes for competitive ad space. Read More

If you want to succeed in life, you must never stop learning. Lifelong learning can make you a fortune. Always be learning with these learning quotes in mind. Read More

The marketing function within any business, especially small businesses, is probably one of the most important areas to pay attention to, yet it is often the most over-looked one. Why is it often overlooked? In small businesses there are usually only a few people who have the responsibility for t Read More

Even entrepreneurs who have built many startups, or sold their last one for millions of dollars, know they make occasional people leadership mistakes. They know leadership is all about managing their own complicated, illogical, and fallible human foibles, as well as the people they depend on. These Read More

Your brand stands for and represents the business. Make sure you pay attention to these elements when creating and managing the brand. Read More

We the Internet users often visit different platforms online in our everyday life. This is a small questionnaire I would like to put forward to my readers here.

What are the top 10 platforms or websites you visit on a daily basis? You can add one or two reasons too along with your answer an Read More

Do you struggle with getting new visitors to your website? We explain how to optimise your website in 7 easy steps for higher search engine rankings. Read More

One of the best assets in the toolkit of every serious entrepreneur, business owner, and freelancer (let alone of a consultant) is a good stack of valuable books. Some books are better than others, but every book has someone to offer you. Even an example of what a bad book is! Read More

Did you know that it only takes a customer 10 seconds to form a first impression of a company’s logo?
A first impression is hard to change so it is important that you give your customers a good experience from the beginning.
In order to stand out from the competition and get noticed by customers, Read More

Whether you’re self-employed, work for a small business or manage a large company, record–keeping is essential to the smooth running of your professional life, as you never know when an important document may be needed that you can’t find. However, whilst it is an important factor, convenience isn’ Read More