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The Judges for the 2014 Small Business Influencer Awards have spoken, and the Top 100 Champions have been selected! The list, as always, is a fabulous mix of up-and-comers and well-known small business enthusiasts, as well as companies and members of the media. Read More

Building a compelling marketing strategy requires understanding the unique characteristics of a company's customers. In the wildly popular young adult book and film trilogy "Divergent," characters are sorted into one of five categories based on their dominant personality traits. Read More

Ten startup founders share the mistakes they made when launching their business ventures, and offer advice on how to avoid making them in the first place. Read More

When using CONTENT MARKETING, you often get caught up in trying to sell your product without utilizing some of the actual benefits article marketing has to offer. Read More

Learn eight Google tips to access a whole new dimension in search specificity, allowing you to hone in your results and filter out irrelevant web pages. Read More

Back to school is the second biggest shopping season of the year after the winter holidays, giving content marketers the opportunity to reconnect before the bell rings and the semester starts. As parents rush to the stores and start scouring sites for deals in preparation for the fall, content mark Read More

You would think that the customer lifespan begins with the first purchase, or order, or signing of a contract to do business. But, That’s not where the relationship begins at all. In reality, the lifespan begins before that first sale.
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“We’re hiring COPYWRITERS!”

As often as this phrase is seen, sometimes you are left wondering what in the world the job of copy writing even consists of. The dictionary refers to COPY WRITING as an advertising gimmick; mainly promoting a product in hopes that it will help produce more sales. Read More

“We’re hiring COPYWRITERS!”

As often as this phrase is seen, sometimes you are left wondering what in the world the job of copy writing even consists of. The dictionary refers to COPY WRITING as an advertising gimmick; mainly promoting a product in hopes that it will help produce more sales. Read More

Use the same social media strategy for inbound marketing other successful agencies already have in place. Read More