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You're probably aware of tax write-offs like mileage and charitable donations. But did you know that payment processing is a tax write-off for small businesses? Read More

Letting employees use their own smartphones for work related activities can bring lawsuits if you are not careful. Learn how to protect your business from BYOD. Read More

A few weeks ago someone sent me a link to the BuzzSumo website. It is a gold mine of data regarding what content is the most shared across any topic. Read More

What David Ogilvy can’t teach us in copywriting is empathy. This article teaches you how to create emotions and empathy to connect with your customers and prospects. Read More

Are you looking to start your own blog? There are a few things you need to know first. Start with a solid foundation and the rest usually falls into place.

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Bottom-line Up Front: Get Rich Slowly: Be Your Own CFO deserves to be one of the five books on personal finance on your “shelf,” even if that shelf is digital. Read More

By Alex Pejak

Marketers who attempt to calculate the ROI of their social media efforts tend to come away either confused or disappointed. On one hand, it’s very difficult to directly measure the return on investment of social media marketing, so marketers end up creating ‘soft’ metrics that atte Read More

Before you take the plunge into PPC marketing, it is a good idea to know its pros and cons first so you can make the most of it. Read More

By Liesha Petrovich

You have a great idea. You know it’s a money maker. You have the skills and talent. This could be your big break…The only problem is you’re broke. In the past, starting a new business venture was expensive. You had to create or buy inventory, and find retail space. Not to me Read More

By Melanie Hargrave

When you start up a small business, it’s natural to focus on numbers, figures, and what makes the most profit. But that isn’t always the wisest mentality to have. Focusing instead on the individual, often-overlooked components of what makes a business successful can bring lon Read More