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I currently run five different businesses and I’ve never written a single business plan. I know I’m going to get comments from people who swear you absolutely have to have one. But here’s one thing I’ve learned from running a small business. There is no definitive rulebook. Read More

Effective social media strategy has the potential to reach far beyond simply gaining exposure and broadcasting messages about your brand. The following tips can help you expand your social media presence, drive traffic to your website, convert visitors and nurture customer relationships.
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Have you ever wondered what the secret to success is?

I know I have.

Correction … I know I once did.

Seeing all of the successful people around me made me really question things.

What made them so different than me?

Why did they get all the breaks and I didn’t?

What was their “sec Read More

In business, it’s all about constantly trying to get your name, your brand and your message out there.

More and more entrepreneurs and businesses are recognizing that and using that information to try to generate more leads for their business. Do you know how to generate leads for your business? Read More

Running a small business is incredibly hard, and getting sales is one of the most difficult parts of building a sustainable business. This post covers 35 sales and marketing tactics to help build a stronger sales funnel for your small business. Read More

Understanding the power of the Pareto Principle (80/20 rule)

Sam Norwood joins Jim Blasingame to reveal the Pareto Principle, how it works and how to apply it to improve the performance of your business. Read More

Small Business Express, episode 21:

Has anyone ever told you, “you’re so great at (insert skill), you should start a business!”
These words, though innocent, have paved the road to more failed business ventures than any recession, depression or economic downturn ever has.
Encouragement from fr Read More

As a business owner, whether you like it or not you are a public figure. As a public figure, you and your business are going to appear on the internet. This means that you should spend some time working out the basics of online reputation management. Read More

How’s your E-commerce landing page doing? Have you optimized it for sales?

Do you know exactly how?

I’ve found one of the best ways to discuss landing page best practices is by showing exactly what I’m talking about. In this article I’ll dissect three landing pages variable by variable, Read More

Jon Buscall interviews Mark Schaefer about Social Media Explained:

Mark Schaefer, blogger, educator, marketing maestro and author, joins the show this week to talk about his new book Social Media Explained: Untangling the World’s Most Misunderstood Business Trend.

I ask Mark about why we need Read More