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By Janis Krums

A weak sales process can spell disaster for companies with even the most innovative and exciting products. If you can’t convert leads into customers, you won’t be able to keep the lights on for very long.

Identifying problems and course-correcting early and often can help your Read More

By Khurram Aziz

In my many years of developing websites for clients, one overriding theme has remained consistent in my design philosophy – simplicity.

A typical client will often approach me with a myriad ideas and prospective design choices to make. My job has always started with stripping Read More

Introduction to KPIs: performance function, baselines, target, weight of indicator, calculating the total scorecard index. Read More

If you are ready to start offering live seminars in person, you might wonder how to find clients and fill seats. When I was building my business, I relied on networking to fill my workshops. BNI (Business Networking International) was a mainstay for me, since it offers weekly networking to build a Read More

Most bloggers are looking for more plugins to install on their WordPress blogs. But they should focus on getting a good feature rich theme before they start loading down a blog with a lot of plugins. WordPress themes like Genesis along with Appendipity help with the speed, navigation and social med Read More

This successful couple have gone through several stages in their entrepreneurial journey. Carlos and Constance Vega went from owning and operating a local pizzeria to selling the popular tomato sauce that customers of their restaurant raved about. Along the way, they learned 7 strategies to stay sa Read More

From cupcake companies to tourism sites and more, small businesses are getting huge mileage out of social media. If you're not, BuzzFeed and American Express OPEN have these 8 success stories that should bring you some inspiration. From Georgetown Cupcake to Visit Sun Valley and beyond, you can lea Read More

Simplifying your options immediately makes you better because it’s so much easier to do the right thing when you’re not surrounded by the extra things. The simplest way to improve is to eliminate your distractions. Read More

When you think about conversion optimization, what comes to mind? Testing colors, call-to-action buttons, headlines, and other elements including text, ... Read More

Did you know that your competitors could hurt your search engines rankings? By doing malicious things in order to decrease ... Read More